What's Blogg'in Today? Follow on Twitter Add to Stumble Upon Friend me on Facebook

A little on the Australian floods

Towns underwater

Media Coverage

It's weird I think that the Queensland floods starting out in Northern "Regional" Queensland saw relatively little media and public interest. The floods in these areas caused just as devastating damage, but the national and for that matter the world had little interest. However as flood waters moved down stream, bolting through "Regional hub" Toowoomba and then inundating Ipswich & Brisbane suddenly the world had a news story.

I understand in part the sudden national and global interest in the flood event which took place in Toowoomba, I mean honestly how often does a flash flood on that scale happen in a western country? But do we, as a nation really value the livelihoods of those living in capital cities that much more than our "regional" neighbours? For me the Queensland portion of the flood event was just as big an event while it was limited to the north as it was when it hit the capital city I live in. I find it interesting that as flood waters receded in Ipswich and Brisbane but hit towns like Condamine for the second time media coverage once again dwindled. And as towns through-out New South Wales and Victoria continue to be swamped by flood waters there is little coverage of these events either.

For many people regardless of whether they're urban, regional or rural, these floods have taken their homes, their possessions and their livelihoods. They feel the same despair regardless of their location. There are towns where telecommunications & electrical infrastructure must be fully rebuilt. Where road infrastructure is decimated. This is an event which will take years to get over and it has crossed no less than 3 states! This is an event which with the brief exception of the Brisbane/Ipswich portion the media have completely underplayed.

Cars washed away

The Deaths

I feel tremendous sorrow for those whom have lost loved ones in the flood event, in particular the families whom lost young children. To think that these lives have been lost, in many a case as a result of a simple mistake just makes you sit and think. Could more have been done to prevent this tragedy happening in the first place, or was it an inevitable event which no one could have stopped? Would more dams have been a solution which would have kept these people alive in the real world? Would better drainage have helped to whisk the water safely out to sea before it had a chance to gather in large quantity and barrel down the eastern half of the country? Or as I say, was there simply nothing that could have been done to prevent this loss of life? Is it that sometimes people die, there is seemingly no sense or reason to it and unfortunately no one to blame?

One thing is certainly for sure in my mind however, and that is a day of mourning should be held, this year and soon to pay tribute and celebrate that lives of those whom where killed during this devastating event. Together as a national we stand, and so together as a nation we should pay respect when one of us shall fall.

Isolation

Community Spirit

In recent years it has been increasingly disillusioning and disheartening to see the corrosion of society. To see the growing death of the friend/neighbour relationship, to see families isolate from one another obsessed with the selfishness of their own meager lives. BUT the floods have, at least for now, changed that. For the time being at least families have united, neighbourhoods have been reborn and community spirit has become nothing short of inspirational. What a shame it has taken so much destruction to bring such good in people about. And as ghastly as it may seem, I can't help but wonder how long it will really last. Will history show that in 6 - 12 months time community spirit has once again returned to the smallest of trickles? Or has this event forever brought a city, a state, a nation together? Only time will tell, and I know I am hoping community spirit continues to grow and thrive; but sadly I fear the worst.

Comment

Comments

Lastly I would like to call on anyone whom has been through this flood event or knows someone who has to please comment and share your story. I am interested to hear comments pertaining to your take on the flood events, do you feel media coverage has been fair? Will community spirit thrive as I hope it will? Tell me what you think. And if you would simply like to leave a tribute or condolence message to the families whom have lost loved ones please feel free to do so.

Comment section

Update: Comments have been turned back on now, but require approval before going "live"

Regular site readers will have noticed that comments have been turned off for a number of weeks now. This is a temporary measure in an attempt to stem the flood of spam this blog was starting to attract. Rest assured that comments will return shortly and as always I hope you continue to find this blog useful, interesting and entertaining.

What can paypal do for your business?

You've gone to the effort of setting up a website for your business, it's the result of many hours hard work and I dare say a reasonable sized financial investment as well. The site looks just the way you want it to, you've spent a small fortune making sure it's search engine optimised (SEO) so that new customers can find you easily. Everything seems to be going well, you have plenty of traffic coming to your site BUT for some reason very little of that traffic seems to be converted into sales.

Of course some of that traffic is going to be an assortment of web nasties looking for various weaknesses in your site, but as a general rule they're relatively easily identified. It's also quite possible that your site design is having an impact on your conversion rate, but the most common reason for lack of traffic to sales conversion is a lack of variety in payment methods. While credit & debit cards remain the most common payment method on the internet, secure, trusted payment gateways to enable your websites to accept these cards often cost in the hundreds, take time to set up and integrate with your payment software & can negatively impact on your overall website design. Wouldn't it be great if there was a FREE way to add a secure, trusted credit & debit card gateway to your website? Even better if it only took a few minutes to place in your website and was already integrated into most popular e-store solutions right?

Sign up for PayPal and start accepting credit card payments instantly.

Enter paypal premier and business accounts. They're free to set up, take minutes to integrate into your site and give you the instant ability to not only accept a large variety of credit and debit cards in more currencies than you can poke a stick at, but you also can accept paypal payments from the thousands of people whom visit your site a month and don't have a credit or debit card. By widening your available payment base you can maximise your traffic to sales conversion ratio which ultimately means more money in your pocket!

So why not bring the power of a secure, globally trusted payment gateway to your web business today for FREE and instantly increase your potential sales? You know it makes sense, so head on over to paypal now to sign up and try it out. And remember if you don't like it you can always simply close your account without fear of cancellation fees.

Please be sure to consider the product disclosure statement and view the relevant fees before deciding if paypal is right for your business.